Privacy Policy

This Privacy Policy applies to the websites, pages, and services we operate under the SuitableVastra brand (including suitablevastra.com), as well as related customer support and communications.

Data Controller / Business: SuitableVastra • H-63, Sector 62, Noida, Uttar Pradesh 201301 • India.

By using our services, you acknowledge that you have read and understood this policy.

We collect information you provide directly, information created when you use our services, and limited information from cookies and similar technologies.

Information you provide

• Account details (e.g., name, email, password in hashed form).
• Contact details (e.g., phone number, delivery address).
• Order details (e.g., products purchased, quantity, order history).
• Support requests and messages you send us (e.g., via contact forms).
• Business enquiry details for wholesale/bulk requests (e.g., business name, requirements).

Information collected automatically

• Device and usage data (e.g., browser type, pages viewed, approximate location from IP, timestamps).
• Log and diagnostic data (e.g., errors, performance metrics) to keep the site reliable.
• Cookie identifiers and preference data (see Cookies & Tracking below).

Payment information

If you pay for an order, payment processing is typically handled by a third-party payment provider. We generally do not store full card details on our servers. The payment provider may collect information such as card details, UPI ID, or bank authorization details as required to complete the transaction.

We use personal information to:

• Create and manage your account.
• Process orders, deliveries, returns, and refunds.
• Provide customer support and respond to enquiries.
• Send service messages (e.g., order confirmations, delivery updates).
• Improve our products, website experience, and reliability.
• Detect, prevent, and investigate fraud, abuse, or security issues.
• Comply with legal and tax requirements and resolve disputes.
• With your consent where required, send marketing communications (you can opt out anytime).

Depending on where you live, we process your information under one or more legal bases, such as:

• Contract necessity: to provide services you request (e.g., fulfilling orders).
• Legitimate interests: to secure, maintain, and improve our services (balanced against your rights).
• Consent: where required for marketing or certain cookies/trackers.
• Legal obligation: to meet compliance, tax, and record-keeping requirements.

For users in India, we also follow applicable requirements under the Digital Personal Data Protection Act, 2023 (DPDP Act), where relevant.

Cookies and similar technologies help us keep the site working, remember preferences, and understand how the site is used.

Types of cookies we may use

• Strictly necessary: required for core site functionality (e.g., login, security).
• Preferences: remember choices like region or settings.
• Analytics: help us understand site traffic and improve performance.
• Marketing: measure campaign effectiveness and show relevant offers (where enabled).

You can control cookies through your browser settings. If you disable cookies, certain features may not work as intended.

We do not sell your personal information. We may share information in the following situations:

• Service providers: vendors who help us operate the site (hosting, analytics, customer support tools).
• Payment providers: to process transactions and prevent fraud.
• Shipping and logistics partners: to deliver your order.
• Legal and compliance: to comply with law, enforce our policies, or protect rights and safety.
• Business transfers: if we’re involved in a merger, acquisition, or asset sale (with appropriate safeguards).

When we share data with service providers, we expect them to use it only for the purposes we specify and to protect it appropriately.

We keep personal information only as long as needed for the purposes described in this policy, including to comply with legal, accounting, or reporting obligations.

Retention periods may vary depending on the type of data and why we collected it (for example, transaction records may be kept longer than marketing preferences).

We use reasonable administrative, technical, and physical safeguards designed to protect your information. However, no method of transmission over the internet or method of storage is 100% secure. If you believe your account has been compromised, please contact us immediately.

• Access controls and least-privilege practices where feasible.
• Encryption in transit (HTTPS) for website traffic.
• Monitoring for suspicious activity and abuse.

Depending on your jurisdiction, you may have rights such as:

• Access: request a copy of the personal information we hold about you.
• Correction: update inaccurate or incomplete information.
• Deletion: request deletion in certain cases.
• Objection / Restriction: object to or restrict certain processing.
• Portability: request transfer of your data where applicable.
• Withdraw consent: where processing is based on consent (e.g., marketing).

To make a request, contact us using the details in the Contact Us section. We may need to verify your identity before responding.

Marketing emails, if any, will include an unsubscribe link. You can also contact us to update your preferences.

Our services are not directed to children under 13 (or under the minimum age required in your jurisdiction). We do not knowingly collect personal information from children. If you believe a child has provided personal information, please contact us and we will take appropriate steps to delete it.

We are based in India and may process information in India or other countries where our service providers operate. These locations may have data protection laws different from those in your jurisdiction. Where required, we take steps to ensure appropriate safeguards are in place for cross-border transfers.

We may update this policy from time to time. If we make material changes, we will post the updated version on this page and revise the “Last updated” date at the top.

If you have questions, concerns, or requests related to privacy, contact:

Prefer the quick route? Use our Contact page and mention “Privacy” in your message.